Custom Content Block - Drag and drop products into your emails
A custom Content Block for Salesforce Marketing Cloud that lets marketing teams browse and insert product data directly into emails — no code required.
- Platform
- Salesforce Marketing Cloud
- Application
- Custom Content Block
- Website
- Custom Content Block

Overview
Creating product-focused marketing emails in Salesforce Marketing Cloud traditionally requires manual copy-pasting of product information, images, and links. Product Block eliminates this friction entirely.
Built as a native Content Block for the Marketing Cloud email editor, Product Block connects directly to your product catalogue and lets marketing teams browse, search, and insert product cards into any email template with a simple drag and drop.
Each product card is fully customisable and automatically pulls in the latest product data — including images, descriptions, pricing, and links — ensuring emails are always up to date and on-brand.
What we did
- Marketing Cloud Content Block
- Product Catalogue API
- Email Template Design
Product Block completely transformed our email workflow. Our team can now build product emails in minutes instead of hours, and the results look fantastic.

Marketing Director
- Faster email creation
- 80%
- Code required
- Zero
- Product data
- Real-time
- Ease of use
- Drag & drop